Keywords: Well-Being, Physical Activity, Rural Population, Health Promotion, Exercise, Risk Reduction

Background:

Integrating exercise into daily life is crucial in meeting and fulfilling physical and psychological well-being needs, especially in rural areas. Regular physical activity enhances cardiovascular health, strengthens muscles, improves flexibility, and reduces the risk of obesity, diabetes, ASCVD and hypertension.

As healthcare professionals, we are key to educating, motivating, and implementing sustainable strategies tailored to the unique well-being needs of many in our rural community, including our ageing population.

Research questions:

Physical activity levels across all age groups should be reformed to enhance overall well-being, and awareness of and accessibility to services should be promoted.

Method:

We initiated a campaign promoting the Move More Service through Notice Boards in Waiting Rooms and organised related events. This is a retrospective review of our initiative to address the importance of enhancing physical activity and disseminating information regarding available services, including health checks, weight management, long-term condition reviews, and general medical appointments. Additionally, we facilitated appropriate referrals as required.

Results:

Initial findings indicated that rural patients do less than 150 minutes of physical activity per week. Over the past year, 105 patients from our practice have been referred to the Move More Service, where they participated in a complimentary 12-week tailored physical activity program. The patient experience was found to be positive.

For the past two years, our practice has been recognised as the county's leading provider of referrals to this service.

Conclusions:

The implementation of this service allows all age groups, even those with complex health needs, to access tailored activity programmes mindful of their personal preferences, accessibility, and physical capabilities. All age groups welcomed the opportunity, and positive feedback was received. Engagement has fostered social connections and enhanced emotional support while providing a sense of belonging in a rural community. Promoting awareness, motivation, education, and access to physical activity services is possible in rural populations.